FTC affiliate disclosures

Disclosure is part of running an affiliate business, and it belongs in the same folder as your tax records. Below is our own disclosure, the rules we follow, and wording you can copy for your channels.

Educational purposes only — no professional advice or certification

For educational purposes only. Rustic Compass is not a tax, legal, accounting, or financial advisory service, provides no professional advice, and issues no certification, credential, license, or continuing-education credit. Nothing here creates a client relationship. Always confirm your own situation with a qualified tax professional.

  • We are not CPAs, enrolled agents, or attorneys, and we do not prepare or file returns.
  • No certificate, license, designation, or continuing-education credit is issued for any lesson or workbook.
  • Using this site does not create a client, fiduciary, or advisory relationship.
  • Tax rules change and vary by location — verify everything with a qualified professional before you file.
  • No earnings claims or guarantees: nothing here promises any income or tax outcome.

Our disclosure

Rustic Compass is a paid software product. Some pages on this site — including lessons and resource recommendations — may contain affiliate links to tools such as accounting software, hosting, or courses. If you click one and make a purchase, we may earn a commission at no additional cost to you.

Commissions never determine what we recommend. We only link to tools we would use in an affiliate business, and lesson content is written independently of any commercial relationship.

Rustic Compass provides education and recordkeeping tools. It is not tax, legal, or accounting advice, it does not file returns, and it does not guarantee any income or tax outcome. Consult a qualified professional about your situation.

We follow the FTC Endorsement Guides (16 CFR Part 255). Questions about our disclosures can be sent through the contact address on your receipt.

The rules, in plain English

  • Disclose clearly and conspicuously — plain language, not jargon like 'affiliate relationships may exist'.
  • Put the disclosure close to the recommendation, before the affiliate link, and unavoidable without scrolling or clicking.
  • Never hide it in a hashtag pile, a tooltip, a collapsed 'more' section, or only on a separate page.
  • Repeat it on every page, video, and email that contains affiliate links — one site-wide page is not enough on its own.
  • Disclose any material connection: commissions, free products, discounts, sponsorships, employment, family ties.
  • Keep endorsements truthful — only claim results you actually experienced, and never fake reviews or testimonials.
  • Match the format to the channel: spoken plus on-screen for video, text in-post for social, in-body for email.
  • Keep records of your disclosures and brand agreements alongside your tax records for the year.

Copy-paste disclosure wording

Blog post / review

Where it goes

Above the first affiliate link, before any content the reader has to scroll past.

Disclosure: some links below are affiliate links. If you buy through them I may earn a commission at no extra cost to you. I only recommend products I have used or researched, and my opinions are my own.

YouTube video

Where it goes

Spoken in the first 30 seconds AND in the first two lines of the description, above the 'more' fold.

Heads up: this video contains affiliate links. If you buy through them I may earn a commission at no additional cost to you. Thanks for supporting the channel.

Email newsletter

Where it goes

In the body, near the top — not only in the footer.

This email includes affiliate links. If you purchase through them, I may earn a commission at no extra cost to you.

Social post (short form)

Where it goes

In the post text itself, not buried in hashtags or comments.

#ad — affiliate link, I may earn a commission if you buy.

Gifted or sponsored product

Where it goes

Clear in the post itself, even if you were not paid cash.

The brand sent me this product for free to review. That is a material connection I have to disclose, and my review is still my honest opinion.

Site-wide affiliate disclosure page

Where it goes

Linked from your footer on every page — a supplement to per-page disclosures, not a replacement.

This website participates in affiliate programs. That means we may earn a commission when you click a link and make a purchase, at no additional cost to you. We disclose affiliate relationships on any page where they appear, in line with the FTC Endorsement Guides (16 CFR Part 255).

These templates are a starting point, not legal advice. Adapt them to your actual relationships and have counsel review them if your program terms require specific wording.